Ok, by this point you should’ve made
some contacts. There are probably a few people you can call or email right now
that have a decent amount of influence in the entertainment world. If not, you
need to get a few and do it like yesterday. The more contacts you have the more
opportunities are available. However, you must put them to work. Having a list
of contacts is great but what good are they if you never use them.
Contacts
are no good if there is no connection. They are called contacts for a reason.
Instead of treating your list of names and emails as items of “first-contact”
only (you have the initial meeting and that’s it), look at them as a long-term
project. I have contacts that I’ve stayed in contact with for at least two
years before actually collaborating with them. Just because a project or
opportunity has not presented itself yet, does not mean one won’t.
Be
sure your product or service is unique and put yourself out there. It would be
wrong to tell you to annoy your contacts so instead I’ll tell you to send
frequent reminders. “It’s
not enough to just be. There’s
too much competition. You need to network, communicate, and engage with
people as the “you” you want to be, and you won’t get there by hiding.” If you know for a fact someone can help you and possibly
vice versa, find some inventive way to stay fresh in their mind. You can add
them to your newsletter, email blast, your blog, and your Facebook or Twitter
accounts (as long as they are frequently updated), etc. The idea is to stand
out and be frequent.
Don’t
let failure be the end of it.
Everyone
fails. Everyone stumbles and makes mistakes. However, persistence is the entire
point of this post. Persistence is also what separates those who never reach
their goal from those who frequently do. Learn
from the mistakes you’ve made in the past and move on. Allow those
experiences to be stepping stones for your success.
Thanks for reading!
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